What Even Is A Podcast Anymore?
“I do worry about that. We don’t want podcasting to turn into other mediums where it’s just cluttered and kind of white noise. The ads work because we’re respectful of the listener.”
Podcasts are constantly changing and evolving — the podcasts we have today are incredibly different from the podcasts we had ten years ago. To help us keep track of the changes is Greg Glenday, the Global Chief Business Officer at Acast. Greg is a longtime podcast enthusiast, and the perfect person to discuss the evolution of podcasting and what the future might hold.
Tune in to hear him and Heather discuss:
- What Acast is doing for podcasting
- How has podcasting evolved with other forms of media?
- The importance of making your ads compelling
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Greg Glenday
Global Chief Business Officer
Greg Glenday is the Chief Business Officer at Acast and a 25 year veteran of the media industry. In his role, Glenday leads Acast's global revenue and strategic growth in key markets. Glenday is the former CEO at Lightbox Video Network, the leading digital out-of-home video network where he led an aggressive transformation that included a complete rebrand, tech innovation, record revenue, and ultimately an acquisition. Prior to Lightbox, Glenday spent more than two decades working in various leadership roles across media, with a focus on audio, including Global Chief Revenue Officer for Shazam, the beloved music app acquired by Apple; the same role for digital high impact ad network, Undertone; and founder and President of iHeartMedia’s award winning Connections division focused on strategic creative partnerships with the largest brands in the world.
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