Podcastadvertising Episodes

Martha Gallant, Growth Marketing Manager, sat down with us to talk about how Helix Sleep, a mattress company, took its podcast ad…

Bart Roselli, SVP Growth for Veritone One, shared some powerful information about how brands can utilize the benefits of dynamic …

More and more companies are joining the podcast ad space, which is very exciting. But the more companies investing in ads, the tr…

If you don't know how much money or budget to set aside for your podcast ad campaign, you need to listen to this episode. I will …

Sam Katz, from Marketsmith Inc, joins me on the podcast to talk about his experience with reaching the ever-growing on-demand gen…

We are deep-diving into podcast host-read ad examples today! I have received many requests to share what a good podcast ad sounds…

How would your brand leverage an influencer who has 30 - 60 minutes with your target customers? A podcast host provides a direct …

Review Episode: This brand came to me to help them with their campaign formula because it wasn't working. I break down the podcas…

In this episode, I will talk to you about how podcast hosting providers stack up, why it's important for you as an advertiser to …

I talk with tons of advertisers each month, and one of the challenges they face is that they cannot find answers to the questions…

While host-read ads are extremely effective in podcasting, they may not be the best fit for your marketing mix. So, I invited Ste…

In today's episode, I break down all the best practice tips I have for marketers looking to succeed with podcast ads.  I cover th…

One of the biggest issues for advertisers interested in podcast advertising is no centralized platform to find quality shows. Mos…

"I'm curious to understand how brands are going to be thinking about voice activation because once they have experimented in podc…

Tom Webster is the SVP of Edison Research and has been podcasting’s lead analyst for 15 years. He is the principal author of The …