Episodes

June 3, 2020

Common Challenges About Podcast Ad Tracking We Will Clarify To Get Yo…

Advertisers want quality results from their podcast advertising campaigns. In today's episode, I talk about the best way to track…

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May 28, 2020

Transform From Amateur To Professional Podcast Guest That Gets Repeat…

It's not so easy to be a podcast guest anymore. Hosts are becoming far more particular with whom they invite on their show becaus…

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May 21, 2020

Podcast Pricing: The easiest way to make it work for you with dynamic…

In this episode of The Podcast Advertising Playbook, Heather shares what the best approach to podcast pricing is, how to get the …

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Feb. 2, 2020

Everything You Need To Know To Create Podcast Ad Campaigns That Conve…

Podcast Advertising has its own set of rules that can feel overwhelming, even to a seasoned advertiser. Pair that with independen…

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Jan. 13, 2020

Host-Read Dynamic Insertion Ads Versus Embedded Ads

In this episode, Host Heather Osgood breaks down the difference between host-read dynamic insertions ads and embedded ads. She di…

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Sept. 30, 2019

Is Podcast Advertising Influencer Marketing?

Advertisers are looking to diversify their ad spend in today's competitive market. Julie Zischke, Head of Offline Acquisition at …

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Sept. 9, 2019

The Art of Successful Podcast Advertising

Learning from the best in the business is one of the most effective ways to succeed. Immerse yourself in today's episode with Dav…

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Aug. 26, 2019

Small Business and Podcast Advertising - Should you be doing it?

Small business owners who want to advertise with podcasts, need to be creative with their budget. Yev Pusin, Director of Marketin…

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